---
title: "Alexander Perelman, Head Of Product @ groas: groas Blog (page 58)"
description: "Ex Goldman Sachs and Ex Stanford Computer Science Page 58 of 62."
url: "https://groas.com/author/alexander-perelman/page/58"
image: "https://groas.com/og/groas.jpg"
---

# Alexander Perelman

![Alexander Perelman](https://groas.com/media/blog/4f17cac3a81acc224cc1b2cfab8f94bbc295a3089d13e8421125771ef8d4064f.jpg)

Head Of Product @ groas

Ex Goldman Sachs and Ex Stanford Computer Science

[LinkedIn](https://www.linkedin.com/in/alexander-433793253/)

- [All Blogs](https://groas.com/blog)
- [Google Ads Best Practices](https://groas.com/category/google-ads-best-practices)
- [AI For Google Ads](https://groas.com/category/ai-for-google-ads)
- [Google Ads News](https://groas.com/category/google-ads-news)

* [![Google Shopping Negative Keywords: The Complete Guide to Stopping Wasted Spend](https://groas.com/media/blog/8ecf35dcaed0a3a97d562f0b0038692afd050a94957f70dab28bc53ea2187204.jpg)](https://groas.com/post/google-shopping-negative-keywords-the-complete-guide-to-stopping-wasted-spend)
  ## [Google Shopping Negative Keywords: The Complete Guide to Stopping Wasted Spend](https://groas.com/post/google-shopping-negative-keywords-the-complete-guide-to-stopping-wasted-spend)
  [February 12, 2026 • 21 min read](https://groas.com/post/google-shopping-negative-keywords-the-complete-guide-to-stopping-wasted-spend)

  [Written by Alexander Perelman](https://groas.com/post/google-shopping-negative-keywords-the-complete-guide-to-stopping-wasted-spend)
* [![Google Ads for Ecommerce: The Complete 2026 Strategy Guide](https://groas.com/media/blog/6a005d05085218684fa562291aca200194df0505c6247cfc98ea269ef5251687.jpg)](https://groas.com/post/google-ads-for-ecommerce-the-complete-2026-strategy-guide)
  ## [Google Ads for Ecommerce: The Complete 2026 Strategy Guide](https://groas.com/post/google-ads-for-ecommerce-the-complete-2026-strategy-guide)
  [February 12, 2026 • 17 min read](https://groas.com/post/google-ads-for-ecommerce-the-complete-2026-strategy-guide)

  [Written by Alexander Perelman](https://groas.com/post/google-ads-for-ecommerce-the-complete-2026-strategy-guide)
* [![The Definitive Google Ads Grader: Free Account Audit That Actually Tells the Truth](https://groas.com/media/blog/f95b50128bee975996efb8ea13983e630d1e36be49b3cda37330192bb3560980.jpg)](https://groas.com/post/the-definitive-google-ads-grader-free-account-audit-that-actually-tells-the-truth)
  ## [The Definitive Google Ads Grader: Free Account Audit That Actually Tells the Truth](https://groas.com/post/the-definitive-google-ads-grader-free-account-audit-that-actually-tells-the-truth)
  [February 12, 2026 • 15 min read](https://groas.com/post/the-definitive-google-ads-grader-free-account-audit-that-actually-tells-the-truth)

  [Written by Alexander Perelman](https://groas.com/post/the-definitive-google-ads-grader-free-account-audit-that-actually-tells-the-truth)
* [![How to Set Target ROAS in Google Ads (Without Destroying Your Campaign)](https://groas.com/media/blog/e2a845d688e5a09dad31b8dcdb1c6d3b9dd5e5a8b3c76b74c61dd6261b0cf330.jpg)](https://groas.com/post/how-to-set-target-roas-in-google-ads-without-destroying-your-campaign)
  ## [How to Set Target ROAS in Google Ads (Without Destroying Your Campaign)](https://groas.com/post/how-to-set-target-roas-in-google-ads-without-destroying-your-campaign)
  [February 12, 2026 • 19 min read](https://groas.com/post/how-to-set-target-roas-in-google-ads-without-destroying-your-campaign)

  [Written by Alexander Perelman](https://groas.com/post/how-to-set-target-roas-in-google-ads-without-destroying-your-campaign)
* [![ROAS vs CPA: Which Google Ads Metric Actually Matters (And When to Use Each)](https://groas.com/media/blog/bdf46f6f065d04e89ed72e247ba3feee37c888fe90e9bad4507a3de2c9204bfe.jpg)](https://groas.com/post/roas-vs-cpa-which-google-ads-metric-actually-matters-and-when-to-use-each)
  ## [ROAS vs CPA: Which Google Ads Metric Actually Matters (And When to Use Each)](https://groas.com/post/roas-vs-cpa-which-google-ads-metric-actually-matters-and-when-to-use-each)
  [February 12, 2026 • 19 min read](https://groas.com/post/roas-vs-cpa-which-google-ads-metric-actually-matters-and-when-to-use-each)

  [Written by Alexander Perelman](https://groas.com/post/roas-vs-cpa-which-google-ads-metric-actually-matters-and-when-to-use-each)
* [![The Google Ads Metrics That Actually Matter in 2026 (And the Ones Agencies Use to Trick You)](https://groas.com/media/blog/cebd89ceaf31f3b35e8e0e6c525193e3e2b4a2f91c487bc5c8dc5efd6521477c.jpg)](https://groas.com/post/the-google-ads-metrics-that-actually-matter-in-2026-and-the-ones-agencies-use-to-trick-you)
  ## [The Google Ads Metrics That Actually Matter in 2026 (And the Ones Agencies Use to Trick You)](https://groas.com/post/the-google-ads-metrics-that-actually-matter-in-2026-and-the-ones-agencies-use-to-trick-you)
  [February 10, 2026 • 19 min read](https://groas.com/post/the-google-ads-metrics-that-actually-matter-in-2026-and-the-ones-agencies-use-to-trick-you)

  [Written by Alexander Perelman](https://groas.com/post/the-google-ads-metrics-that-actually-matter-in-2026-and-the-ones-agencies-use-to-trick-you)
* [![Google Ads for Small Business 2026: DIY vs Freelancer vs Agency vs AI](https://groas.com/media/blog/e480f2b0e24d32105207103527769fa735c6bdd2ae694470d520fbf31017b0a1.jpg)](https://groas.com/post/google-ads-for-small-business-2026-diy-vs-freelancer-vs-agency-vs-ai)
  ## [Google Ads for Small Business 2026: DIY vs Freelancer vs Agency vs AI](https://groas.com/post/google-ads-for-small-business-2026-diy-vs-freelancer-vs-agency-vs-ai)
  [February 10, 2026 • 21 min read](https://groas.com/post/google-ads-for-small-business-2026-diy-vs-freelancer-vs-agency-vs-ai)

  [Written by Alexander Perelman](https://groas.com/post/google-ads-for-small-business-2026-diy-vs-freelancer-vs-agency-vs-ai)
* [![How LLMs Are Changing Google Ads Strategy (And What Smart Advertisers Are Doing About It)](https://groas.com/media/blog/5b6882ceff943aacc74777cd6de78fe0c46d90d10d9c26269dd7523f5ec1b3f4.jpg)](https://groas.com/post/how-llms-are-changing-google-ads-strategy-and-what-smart-advertisers-are-doing-about-it)
  ## [How LLMs Are Changing Google Ads Strategy (And What Smart Advertisers Are Doing About It)](https://groas.com/post/how-llms-are-changing-google-ads-strategy-and-what-smart-advertisers-are-doing-about-it)
  [February 10, 2026 • 18 min read](https://groas.com/post/how-llms-are-changing-google-ads-strategy-and-what-smart-advertisers-are-doing-about-it)

  [Written by Alexander Perelman](https://groas.com/post/how-llms-are-changing-google-ads-strategy-and-what-smart-advertisers-are-doing-about-it)
* [![Google Ads AI Max: Complete 2026 Guide](https://groas.com/media/blog/ba764ceec7a90986ccb7a34b76f11a7ec322e3555696a871e146304329a213a6.jpg)](https://groas.com/post/google-ads-ai-max-complete-2026-guide)
  ## [Google Ads AI Max: Complete 2026 Guide](https://groas.com/post/google-ads-ai-max-complete-2026-guide)
  [February 10, 2026 • 17 min read](https://groas.com/post/google-ads-ai-max-complete-2026-guide)

  [Written by Alexander Perelman](https://groas.com/post/google-ads-ai-max-complete-2026-guide)
* [![Performance Max vs Search Campaigns in 2026: What Changed and What to Use](https://groas.com/media/blog/fce2c99588757960f2cc6ce964a7a87af5d9fa18846429a9e6a5e61d46c95059.jpg)](https://groas.com/post/performance-max-vs-search-campaigns-in-2026-what-changed-and-what-to-use)
  ## [Performance Max vs Search Campaigns in 2026: What Changed and What to Use](https://groas.com/post/performance-max-vs-search-campaigns-in-2026-what-changed-and-what-to-use)
  [February 10, 2026 • 21 min read](https://groas.com/post/performance-max-vs-search-campaigns-in-2026-what-changed-and-what-to-use)

  [Written by Alexander Perelman](https://groas.com/post/performance-max-vs-search-campaigns-in-2026-what-changed-and-what-to-use)
* [![Negative Keywords for Google Ads: The Complete 2026 List (500+ Keywords by Industry)](https://groas.com/media/blog/07822bb1caace8d6ebb8422007c2da83adb952b361144bd5f3bdfe5f1107227e.jpg)](https://groas.com/post/negative-keywords-for-google-ads-the-complete-2026-list-500-keywords-by-industry)
  ## [Negative Keywords for Google Ads: The Complete 2026 List (500+ Keywords by Industry)](https://groas.com/post/negative-keywords-for-google-ads-the-complete-2026-list-500-keywords-by-industry)
  [February 10, 2026 • 28 min read](https://groas.com/post/negative-keywords-for-google-ads-the-complete-2026-list-500-keywords-by-industry)

  [Written by Alexander Perelman](https://groas.com/post/negative-keywords-for-google-ads-the-complete-2026-list-500-keywords-by-industry)
* [![How to Know If Your Google Ads Agency Is Actually Doing Their Job](https://groas.com/media/blog/21c42da3613cdb268130c32e573d6e20e41cec589605ccc973ffbf58cc5e44ba.jpg)](https://groas.com/post/how-to-know-if-your-google-ads-agency-is-actually-doing-their-job)
  ## [How to Know If Your Google Ads Agency Is Actually Doing Their Job](https://groas.com/post/how-to-know-if-your-google-ads-agency-is-actually-doing-their-job)
  [February 10, 2026 • 18 min read](https://groas.com/post/how-to-know-if-your-google-ads-agency-is-actually-doing-their-job)

  [Written by Alexander Perelman](https://groas.com/post/how-to-know-if-your-google-ads-agency-is-actually-doing-their-job)
* [![Autonomous AI vs Google's Smart Bidding: Why Google's Own AI Is Not Enough](https://groas.com/media/blog/9f76dcf9b71c5ea5d275978e5598a6694043dac3e04e441c05bba5afd93b394e.jpg)](https://groas.com/post/autonomous-ai-vs-googles-smart-bidding-why-googles-own-ai-is-not-enough)
  ## [Autonomous AI vs Google's Smart Bidding: Why Google's Own AI Is Not Enough](https://groas.com/post/autonomous-ai-vs-googles-smart-bidding-why-googles-own-ai-is-not-enough)
  [February 10, 2026 • 20 min read](https://groas.com/post/autonomous-ai-vs-googles-smart-bidding-why-googles-own-ai-is-not-enough)

  [Written by Alexander Perelman](https://groas.com/post/autonomous-ai-vs-googles-smart-bidding-why-googles-own-ai-is-not-enough)
* [![Google Ads Automation Levels: Where Every Tool Actually Falls (2026 Ranking)](https://groas.com/media/blog/1b3efc2aec40f37023d511eec81222518c7d6fa332480de47622044b706a6be5.jpg)](https://groas.com/post/google-ads-automation-levels-where-every-tool-actually-falls-2026-ranking)
  ## [Google Ads Automation Levels: Where Every Tool Actually Falls (2026 Ranking)](https://groas.com/post/google-ads-automation-levels-where-every-tool-actually-falls-2026-ranking)
  [February 10, 2026 • 23 min read](https://groas.com/post/google-ads-automation-levels-where-every-tool-actually-falls-2026-ranking)

  [Written by Alexander Perelman](https://groas.com/post/google-ads-automation-levels-where-every-tool-actually-falls-2026-ranking)
* [![The First 30 Days of Autonomous Google Ads: What Actually Happens](https://groas.com/media/blog/25d013388932f6e8fb456c691da27f72805c287e38c237d5c748bbb706fcd535.jpg)](https://groas.com/post/the-first-30-days-of-autonomous-google-ads-what-actually-happens)
  ## [The First 30 Days of Autonomous Google Ads: What Actually Happens](https://groas.com/post/the-first-30-days-of-autonomous-google-ads-what-actually-happens)
  [February 9, 2026 • 18 min read](https://groas.com/post/the-first-30-days-of-autonomous-google-ads-what-actually-happens)

  [Written by Alexander Perelman](https://groas.com/post/the-first-30-days-of-autonomous-google-ads-what-actually-happens)
* [![In-House PPC Team vs Autonomous AI: What the Math Actually Looks Like](https://groas.com/media/blog/535b9a7f5fb855b6f49834f935deca6f9e0686d83b8036cd0babbb592ad16c92.jpg)](https://groas.com/post/in-house-ppc-team-vs-autonomous-ai-what-the-math-actually-looks-like)
  ## [In-House PPC Team vs Autonomous AI: What the Math Actually Looks Like](https://groas.com/post/in-house-ppc-team-vs-autonomous-ai-what-the-math-actually-looks-like)
  [February 9, 2026 • 16 min read](https://groas.com/post/in-house-ppc-team-vs-autonomous-ai-what-the-math-actually-looks-like)

  [Written by Alexander Perelman](https://groas.com/post/in-house-ppc-team-vs-autonomous-ai-what-the-math-actually-looks-like)
* [![What "Fully Autonomous" Google Ads Actually Means (It's Not Just Automation)](https://groas.com/media/blog/acadb8b0c64545e411f8d49082ec9699c052b62b6bc8bc1dc536a987639d60e7.jpg)](https://groas.com/post/what-fully-autonomous-google-ads-actually-means-its-not-just-automation)
  ## [What "Fully Autonomous" Google Ads Actually Means (It's Not Just Automation)](https://groas.com/post/what-fully-autonomous-google-ads-actually-means-its-not-just-automation)
  [February 9, 2026 • 17 min read](https://groas.com/post/what-fully-autonomous-google-ads-actually-means-its-not-just-automation)

  [Written by Alexander Perelman](https://groas.com/post/what-fully-autonomous-google-ads-actually-means-its-not-just-automation)
* [![How Much Does a Google Ads Freelancer Actually Cost in 2026?](https://groas.com/media/blog/2b34bb1b01d68795a92eba68f4672feda3797e14181b0ccaa907ecc3f8aaf23e.jpg)](https://groas.com/post/how-much-does-a-google-ads-freelancer-actually-cost-in-2026)
  ## [How Much Does a Google Ads Freelancer Actually Cost in 2026?](https://groas.com/post/how-much-does-a-google-ads-freelancer-actually-cost-in-2026)
  [February 9, 2026 • 21 min read](https://groas.com/post/how-much-does-a-google-ads-freelancer-actually-cost-in-2026)

  [Written by Alexander Perelman](https://groas.com/post/how-much-does-a-google-ads-freelancer-actually-cost-in-2026)
* [![The 5 Levels of Google Ads Automation: From Manual Campaigns to Full Autonomy](https://groas.com/media/blog/8bc711ba9d78ec97cb8eccd63904091c52e55bddc98f77d19494cb3cf08eedb8.jpg)](https://groas.com/post/the-5-levels-of-google-ads-automation-from-manual-campaigns-to-full-autonomy)
  ## [The 5 Levels of Google Ads Automation: From Manual Campaigns to Full Autonomy](https://groas.com/post/the-5-levels-of-google-ads-automation-from-manual-campaigns-to-full-autonomy)
  [February 9, 2026 • 31 min read](https://groas.com/post/the-5-levels-of-google-ads-automation-from-manual-campaigns-to-full-autonomy)

  [Written by Alexander Perelman](https://groas.com/post/the-5-levels-of-google-ads-automation-from-manual-campaigns-to-full-autonomy)
* [![Google Ad Grants for Nonprofits: Complete 2025 Guide to Your Free $10K/Month](https://groas.com/media/blog/b7f7cdd59a619d46a4a53c59e2f9d565af2ded9703b8d12f917b5b19f2ffbfbc.jpg)](https://groas.com/post/google-ad-grants-for-nonprofits-complete-2025-guide-to-your-free-10k-month)
  ## [Google Ad Grants for Nonprofits: Complete 2025 Guide to Your Free $10K/Month](https://groas.com/post/google-ad-grants-for-nonprofits-complete-2025-guide-to-your-free-10k-month)
  [December 15, 2025 • 31 min read](https://groas.com/post/google-ad-grants-for-nonprofits-complete-2025-guide-to-your-free-10k-month)

  [Written by Alexander Perelman](https://groas.com/post/google-ad-grants-for-nonprofits-complete-2025-guide-to-your-free-10k-month)
* [![AI Max Explained: Beginner's Guide to Google Ads AI Max \[November 2025\]](https://groas.com/media/blog/32f63035291aeb32de4d4a0aaa8b6c30f347fc03849061a89e17fcfa13ab9d27.jpg)](https://groas.com/post/ai-max-explained-beginners-guide-to-google-ads-ai-max-november-2025)
  ## [AI Max Explained: Beginner's Guide to Google Ads AI Max \[November 2025\]](https://groas.com/post/ai-max-explained-beginners-guide-to-google-ads-ai-max-november-2025)
  [November 17, 2025 • 29 min read](https://groas.com/post/ai-max-explained-beginners-guide-to-google-ads-ai-max-november-2025)

  [Written by Alexander Perelman](https://groas.com/post/ai-max-explained-beginners-guide-to-google-ads-ai-max-november-2025)
* [![AI Max Features: Complete List of What's New in Google Ads November 2025](https://groas.com/media/blog/b0acc01335dad9696c9e65c2149e3fe772e2dce44d818e18caaff4fb26a382f3.jpg)](https://groas.com/post/ai-max-features-complete-list-of-whats-new-in-google-ads-november-2025)
  ## [AI Max Features: Complete List of What's New in Google Ads November 2025](https://groas.com/post/ai-max-features-complete-list-of-whats-new-in-google-ads-november-2025)
  [November 17, 2025 • 27 min read](https://groas.com/post/ai-max-features-complete-list-of-whats-new-in-google-ads-november-2025)

  [Written by Alexander Perelman](https://groas.com/post/ai-max-features-complete-list-of-whats-new-in-google-ads-november-2025)
* [![Google Ads Optimization Tools Pricing Comparison November 2025](https://groas.com/media/blog/8bdb3665f0f66242afb40ffd47330afea48d92d2d5eae697d4bfe0aefba6c6b9.jpg)](https://groas.com/post/google-ads-optimization-tools-pricing-comparison-november-2025)
  ## [Google Ads Optimization Tools Pricing Comparison November 2025](https://groas.com/post/google-ads-optimization-tools-pricing-comparison-november-2025)
  [November 17, 2025 • 16 min read](https://groas.com/post/google-ads-optimization-tools-pricing-comparison-november-2025)

  [Written by Alexander Perelman](https://groas.com/post/google-ads-optimization-tools-pricing-comparison-november-2025)
* [![Optmyzr Pricing 2025: Complete Cost Breakdown (All Plans Explained)](https://groas.com/media/blog/1add607ed970c8ddd36ea264d7ab5b4cc1e711d6145e24a5f97ab1fd6b26751a.jpg)](https://groas.com/post/optmyzr-pricing-2025-complete-cost-breakdown-all-plans-explained)
  ## [Optmyzr Pricing 2025: Complete Cost Breakdown (All Plans Explained)](https://groas.com/post/optmyzr-pricing-2025-complete-cost-breakdown-all-plans-explained)
  [November 17, 2025 • 18 min read](https://groas.com/post/optmyzr-pricing-2025-complete-cost-breakdown-all-plans-explained)

  [Written by Alexander Perelman](https://groas.com/post/optmyzr-pricing-2025-complete-cost-breakdown-all-plans-explained)

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